The rigid and cold style of the container is actually very suitable for all kinds of cars. They are also elements of metal and industry, so that many cars, mountain bikes, and even motorcycles like to use containers to display. Of course, it is also a loyal fan of some luxury car shows, such as this [BMW BMW3 PR promotion COEX cab] in South Korea.

The BMW showroom is constructed from a combination of multiple containers and steel structures, but the wavy panel walls are replaced by floor-to-ceiling glass, creating a sense of high-level business. At the same time, this design will also bring convenience to the indoor light transmission and make the environment brighter.

Like many high-tech exhibition halls, this BMW exhibition hall also uses a completely black architectural background to highlight the indoor lighting effects and bodywork. Therefore, you will find that the lights on the scene are mainly line shapes, which are in line with the full sense of the setting of the container. Of course, there will be some luminous publicity walls for publicity and display.

The three-story interior space has different functions on each floor. The lower floor is mainly dedicated to displaying the latest flagship models, the second floor is a leisure refreshment area, and the third floor is the most beautiful viewing area. The floors are connected by indoor iron ladders.

Thanks to the design of the glass windows, some tables and chairs are set along the windows, so visitors can see the car and enjoy the beautiful surrounding scenery. However, some of the indoor walls are still "copper walls and iron walls", but provide a hanging position for various luminous bulletin boards to show the characteristics of brand models.

All pictures courtesy of TAINER