Since its establishment in 1860, TAG Heuer has been hailed as a model

of Swiss avant-garde precision watchmaking.

 It belongs to the world's largest luxury goods group-LVMH Group (LVMH),

and is the world's leading luxury watch sales Five watch brands.

The McLaren Group is headquartered in Woking, UK, and has gathered advanced high-tech companies.

Each company maximizes the global reputation and reputation established

by McLaren in the cutting-edge technology in the field of Formula One sports. .

Through complete dedication, quality and outstanding implementation principles,

the McLaren Group has ranked among the best in the UK engineering and technology circles.

The car show uses the previous black tone, low-key luxury.

At the same time, the dark color of the background can make the highlights

of the car shine to the extreme, absorbing other light around the car,

and the color reflected by the car body is more gorgeous and eye-catching.

However, the all-black design will make the venue dark,

which is not feasible for the safety of the venue.

So there is a little red in the black bush.

The red of the display panel is integrated with the racing car,

giving the illusion of expansion of the car body, and it will be wild in an instant!

The container is the protagonist of this famous watch racing exhibition venue,

and the design of all red complements the background of the venue.

The open container is an essential trade tool. In addition to holding large items through side openings,

open-sided containers are ideal for displaying exhibits.

In addition to the exhibition area, there is also a dining area and a rest area.

The essential food for the exhibition is presented for you in this "dining cabinet".

You can rest here when you are tired.

A simulated test drive area is set up in the container on the spot,

and you can experience the boldness of a "superior driver" in a 3D environment.

It is safe and authentic, and it provides a lot of fun to the people present.

Maybe the transaction of the order is among these test drivers.

Finally, let’s experience how this passionate and fast venue design is so appealing.

It is no different from a real venue, and it is a designer's ingenuity.

Pictures courtesy of Geneva Motor Show