Friday promotion container store

--Today's site: Dubai--

DXB, a street culture platform in Dubai,

It has become one of the key events to observe some of

the most experimental temporary buildings in the Middle East.

It mainly focuses on sports shoes culture, urban fashion,

art, design and music;Architecture has become a prominent

element, linking it together - from master plan to brand activation.

This includes the main entrance, basketball court, lecture and seminar space, radio station

Sports shoes exchange area, as well as early leave concept store and lounge.

Take the concept of color blockade as a way to re imagine

the bocap community in a modern context,

Integrate it into the design of t

he main entrance and various pop-up windows around the activities.

Every year, containers are used as the basis for the main entrance,

the 2018 versionExperiments have been carried out in terms

 of scale and layout, and they are completely color marked.

Their works of art are wrapped in towers, each of which looks like a color camouflage,

From the front, they come together to form a huge tie dye image.